Tomando el pulso a la Red Tourist Info

Estrategia 2030

El encargo

La Red Tourist Info, creada en 1990, se ha consolidado como uno de los programas estrella de la política de la Agència Valenciana del Turisme (AVT). Ejemplo de servicio postventa al turista y de colaboración entre administraciones autonómica y municipal y autonómica.

Actualmente, integran la Red más de 200 oficinas distribuidas por toda la Comunitat Valenciana, con más de 450 colaboradores que trabajan bajo una misma identidad corporativa y que dan respuesta a 3,2 millones de demandas de información al año.

La Agència Valenciana del Turisme utiliza herramientas para recabar información sobre la red territorial de oficinas, pero debido al crecimiento experimentado en los últimos años y a la variedad de tipologías, tamaños y afluencia de público, se hace más difícil un seguimiento de cada destino.

Con el fin de crear un cuadro de mando que pueda actualizarse periódicamente y que sirva para crear y priorizar acciones de impulso y mejora de la Red Tourist Info, la Agència Valenciana del Turisme encarga a globaldit la realización de un diagnóstico de la Red.

Cliente

Agencia Valenciana del Turismo

País

España

Responsable

Mavi Franco

Cómo lo hicimos

Se fijó, junto a los responsables de la Agència, un modelo referencial que proporcionara información que sirviera a un triple objetivo: orientar el futuro programa de ayudas, conseguir una gran base de datos y una aproximación al comportamiento de los viajeros.

La información se recabó a través de un doble sistema. Se elaboró un cuestionario con 94 preguntas que se distribuyó a las 200 oficinas de la Red. Además, se visitaron 40 oficinas repartidas por las tres provincias. Durante las visitas se contrastó la información relativa a equipamiento e infraestructuras proporcionada por las oficinas en el cuestionario y finalmente se hizo una valoración cualitativa desde el punto de vista del usuario.

Especialidades

Performance · Analysis

El resultado

Los resultados obtenidos a través del cuestionario fueron explotados y analizados obteniendo así un diagnóstico, a tiempo real, de la situación de la Red relativa a equipamiento e infraestructuras.

Además, a través de las 40 visitas realizadas a las oficinas, la Agència Valenciana del Turisme dispone hoy de una evaluación externa del funcionamiento de la Red y los mensajes que se transmiten a sus usuarios.

Desplegando la capa digital de la Ciudad de México

25 (nuevas) maneras de vivir un (mismo) destino

Consola de Joomla! Debug

185 Registro Consultas

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SELECT falang_content.reference_field, falang_content.value, falang_content.reference_id, falang_content.original_value FROM d4xh9_falang_content AS falang_content WHERE falang_content.language_id=3 AND falang_content.published=1 AND falang_content.reference_id IN(1412) AND falang_content.reference_table='zoo_item'
SELECT * FROM d4xh9_zoo_item WHERE id = 1413
SELECT falang_content.reference_field, falang_content.value, falang_content.reference_id, falang_content.original_value FROM d4xh9_falang_content AS falang_content WHERE falang_content.language_id=3 AND falang_content.published=1 AND falang_content.reference_id IN(1413) AND falang_content.reference_table='zoo_item'
SELECT * FROM d4xh9_zoo_item WHERE id = 1800
SELECT falang_content.reference_field, falang_content.value, falang_content.reference_id, falang_content.original_value FROM d4xh9_falang_content AS falang_content WHERE falang_content.language_id=3 AND falang_content.published=1 AND falang_content.reference_id IN(1800) AND falang_content.reference_table='zoo_item'
SELECT * FROM d4xh9_zoo_application WHERE id = 26
SELECT falang_content.reference_field, falang_content.value, falang_content.reference_id, falang_content.original_value FROM d4xh9_falang_content AS falang_content WHERE falang_content.language_id=3 AND falang_content.published=1 AND falang_content.reference_id IN(26) AND falang_content.reference_table='zoo_application'
SELECT * FROM d4xh9_zoo_items_relations WHERE name = 'Sede-Contacto' AND item1 = 1411
SELECT id FROM d4xh9_assets WHERE parent_id = 0
SELECT * FROM d4xh9_zoo_item WHERE id IN (1090) AND state = 1 AND access IN (1) AND (publish_up = '0000-00-00 00:00:00' OR publish_up <= '2024-12-04 07:04:01') AND (publish_down = '0000-00-00 00:00:00' OR publish_down >= '2024-12-04 07:04:01') ORDER BY FIELD(id,1090)
SELECT falang_content.reference_field, falang_content.value, falang_content.reference_id, falang_content.original_value FROM d4xh9_falang_content AS falang_content WHERE falang_content.language_id=3 AND falang_content.published=1 AND falang_content.reference_id IN(1090) AND falang_content.reference_table='zoo_item'
SELECT * FROM d4xh9_zoo_items_relations WHERE name = 'Sede-Contacto' AND item1 = 1412
SELECT id FROM d4xh9_assets WHERE parent_id = 0
SELECT * FROM d4xh9_zoo_item WHERE id IN (1091) AND state = 1 AND access IN (1) AND (publish_up = '0000-00-00 00:00:00' OR publish_up <= '2024-12-04 07:04:01') AND (publish_down = '0000-00-00 00:00:00' OR publish_down >= '2024-12-04 07:04:01') ORDER BY FIELD(id,1091)
SELECT falang_content.reference_field, falang_content.value, falang_content.reference_id, falang_content.original_value FROM d4xh9_falang_content AS falang_content WHERE falang_content.language_id=3 AND falang_content.published=1 AND falang_content.reference_id IN(1091) AND falang_content.reference_table='zoo_item'
SELECT * FROM d4xh9_zoo_items_relations WHERE name = 'Sede-Contacto' AND item1 = 1413
SELECT id FROM d4xh9_assets WHERE parent_id = 0
SELECT * FROM d4xh9_zoo_item WHERE id IN (1583) AND state = 1 AND access IN (1) AND (publish_up = '0000-00-00 00:00:00' OR publish_up <= '2024-12-04 07:04:01') AND (publish_down = '0000-00-00 00:00:00' OR publish_down >= '2024-12-04 07:04:01') ORDER BY FIELD(id,1583)
SELECT falang_content.reference_field, falang_content.value, falang_content.reference_id, falang_content.original_value FROM d4xh9_falang_content AS falang_content WHERE falang_content.language_id=3 AND falang_content.published=1 AND falang_content.reference_id IN(1583) AND falang_content.reference_table='zoo_item'
SELECT * FROM d4xh9_zoo_items_relations WHERE name = 'Sede-Contacto' AND item1 = 1800
SELECT id FROM d4xh9_assets WHERE parent_id = 0
SELECT * FROM d4xh9_zoo_item WHERE id IN (1089) AND state = 1 AND access IN (1) AND (publish_up = '0000-00-00 00:00:00' OR publish_up <= '2024-12-04 07:04:01') AND (publish_down = '0000-00-00 00:00:00' OR publish_down >= '2024-12-04 07:04:01') ORDER BY FIELD(id,1089)

22 Tipos de consultas del registro, Ordenado por acontecimientos.

SELECCIONAR Tablas:

90 × SELECT id FROM d4xh9_assets
30 × SELECT falang_content.reference_field, falang_content.value, falang_content.reference_id, falang_content.original_value FROM d4xh9_falang_content AS falang_content
20 × SELECT * FROM d4xh9_zoo_item
14 × SELECT * FROM d4xh9_zoo_items_relations
6 × SELECT * FROM d4xh9_zoo_category
6 × SELECT * FROM d4xh9_zoo_application
3 × SELECT b.id FROM d4xh9_zoo_category_item AS a JOIN d4xh9_zoo_category AS b ON a.category_id = b.id
2 × SELECT id, title, alias, link, level, parent_id, browserNav, type, params FROM d4xh9_menu
1 × SELECT DISTINCT (zi.id) AS id, zi.name as name, zi.latitude as lat, zi.longitude as lng, zi.application_id as application_id, 0 AS distance FROM ( d4xh9_zoo_item zi )
1 × SELECT a.* FROM d4xh9_zoo_item AS a
1 × SELECT ROWNUM, id FROM (SELECT @rownum:= @rownum+1 ROWNUM, id FROM (SELECT @rownum:=0) r, (SELECT id FROM d4xh9_zoo_item AS a
1 × SELECT ROWNUM FROM (SELECT @rownum:= @rownum+1 ROWNUM, id FROM (SELECT @rownum:=0) r, (SELECT id FROM d4xh9_zoo_item AS a
1 × SELECT b.rules FROM d4xh9_assets AS a LEFT JOIN d4xh9_assets AS b ON b.lft <= a.lft AND b.rgt >= a.rgt
1 × SELECT joomlatablename,tablepkID FROM `d4xh9_falang_tableinfo
1 × SELECT * FROM d4xh9_languages
1 × SELECT a.rules FROM d4xh9_assets AS a
1 × SELECT m.id, m.menutype, m.title, m.alias, m.note, m.path AS route, m.link, m.type, m.level, m.language,m.browserNav, m.access, m.params, m.home, m.img, m.template_style_id, m.component_id, m.parent_id,e.element as component FROM d4xh9_menu AS m LEFT JOIN d4xh9_extensions AS e ON m.component_id = e.extension_id
1 × SELECT id FROM d4xh9_zoo_item

OTRAS Tablas:

1 × SHOW FULL COLUMNS FROM `d4xh9_content
1 × UPDATE d4xh9_zoo_item SET hits = (hits + 1)
1 × SHOW FULL COLUMNS FROM `d4xh9_assets
1 × SHOW FULL COLUMNS FROM `d4xh9_languages

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